KRÆFTENS BEKÆMPELSE – MEET YOURSELF DRUNK

Another way to stop teenagers from binge drinking

Try telling a teenager that drinking at a young age can cause cancer at an old age, and you can be sure they won’t listen.

To address that issue we helped Danish cancer association find a new way to speak to teenagers, by launching an app where they could meet themself drunk, and see how embarrassing excessive drinking make them sound and look. A perfect conversation starter that  was supported by a social campaign. Resulting in more than 5000 downloads the first 2 weeks.

[unex_ce_button id="content_y9wfbyugy" button_text_color="#000000" button_font="bold" button_font_size="15px" button_width="auto" button_alignment="center" button_text_spacing="2px" button_bg_color="#ffffff" button_padding="10px 20px 10px 20px" button_border_width="2px" button_border_color="#000000" button_border_radius="0px" button_text_hover_color="#ffffff" button_text_spacing_hover="2px" button_bg_hover_color="#000000" button_border_hover_color="#000000" button_link="anothercph.dk/work" button_link_type="url" button_link_target="_self" has_container="1" in_column=""]Back to Work[/ce_button]